Why are hotel chains including Montauk and Gulf Shores in the hotel business?
New York-based Hilton Hotels & Resorts announced on Monday it is adding a second hotel chain, Montauks, to its lineup.
The company said it will also expand its footprint into the United Kingdom.
“We believe that the Montauke family of properties is an important pillar of our future hotel growth, and we are thrilled to partner with them on this important expansion,” Hilton CEO Doug Miller said in a statement.
The Montaukes have already expanded to other cities in the United States.
Last year, they announced a plan to open a hotel in Dallas, and the company said they are working on other projects.
The two hotels will share some of the same name, Montague and Montauken.